Social Value Workbook

Your approach

How to identify, measure and evidence social value as an SME

Social value is the positive impact your business creates through its everyday decisions, from employing local people and supporting staff wellbeing to buying responsibly and reducing its environmental footprint.

This practical workbook guides you through identifying the social value your business already creates, choosing straightforward ways to measure it and collecting evidence to demonstrate your impact. It will also help you develop a realistic action plan and communicate your achievements to buyers, investors and customers.

What will the workbook help you do?

Work through practical activities and templates to:

  • identify the social value your business already generates
  • choose simple and relevant metrics to track
  • gather evidence of your impact
  • develop a focused Social Value Action Plan
  • communicate your story with confidence
  • strengthen your responses to social value questions in tenders.

You can complete the workbook in stages and return to it as your business develops. By the end, you’ll have a clear plan showing the activities you deliver, how you measure them and how you communicate their impact.

About Minority Business Matters

Minority Business Matters provided free, practical support to help London-based small and diverse-owned businesses and freelancers build their skills, win work and become supplier-ready.

The programme was delivered by Heart of the City and MSDUK with funding from the UK Shared Prosperity Fund. The Social Value Workbook was developed by DEFY Brands in partnership with Minority Business Matters, Heart of the City and MSDUK.

Download the Social Value Workbook

Use the workbook to recognise, measure and communicate the positive impact your business creates.

This was last updated in October 2026 by Heart of the City. We’ve created these resources for individual SMEs to use. None of our content is to be adapted, reused or repurposed for commercial use.

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