Scoping and Pricing Workbook

Your approach

Pricing strategies to win and deliver profitable tenders

This resource was originally developed as part of Minority Business Matters (MBM), a programme delivered by Heart of the City and MSDUK, and funded by the UK Shared Prosperity Fund. While the MBM programme has now come to an end, we are continuing to share its practical resources to help small and diverse-owned businesses build the skills, knowledge and confidence to access new opportunities.

Winning a contract is only part of the challenge. To grow sustainably, businesses also need to deliver contracts profitably.

Developed by Profitable Tenders in partnership with Minority Business Matters, this practical workbook helps businesses strengthen their approach to tender pricing. It provides a step-by-step framework for understanding buyer requirements, accurately scoping work, building profitable pricing structures and making informed bidding decisions.

What you’ll learn

By working through the workbook, you’ll be able to:

  • Understand why scoping and pricing should go hand in hand
  • Build prices that cover costs, risk and profit margins
  • Avoid common pricing mistakes that can reduce profitability
  • Make informed go/no-go decisions when bidding for opportunities
  • Develop a pricing strategy you can apply to future tenders

Download the workbook

Whether you’re new to tendering or looking to refine your approach, this workbook will help you scope opportunities effectively, price with confidence and improve your chances of delivering profitable contracts.

This was last updated in October 2026 by Heart of the City. We’ve created these resources for individual SMEs to use. None of our content is to be adapted, reused or repurposed for commercial use.

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